Design Guidelines

Before beginning any creative development, review the dimensions and layout requirements carefully, as each asset must be adapted precisely. This format consists of four assets with the possibility of eight layout variations, and the design is visible from both sides. Ensure all text and logos are placed at least 100 mm from the edges to prevent cropping and maintain readability. Following these guidelines will ensure a seamless visual flow and clear, consistent messaging across all panels.

Specifications

Format

• Half-circle with a radius of 2630 mm
• 5260 mm × 2630 mm
• Four banners with the possibility of eight layout variations, and the design is visible from both sides.

Technical Requirements

• Text: Vectorized
• Background color: Must extend to the edge (bleed)
• Layout: 1:4 scale
• Crop marks: 5 mm bleed
• Minimum resolution: 280 ppi
• Images: All colors must be converted to CMYK  – Coated Fogra39

Material

PVC Frontlit Banner (440 g/m²) – high-quality matte surface for indoor installation.

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Template

• Template file: Copenhagen_Central_Station_Arch_Banners_Template.indt‍‍

‍Deadline

All files must be uploaded to Bauer Media Outdoor no later than 15 working days before the campaign start date.

• File naming: OrderNumber_Client_CampaignWeek_Media‍
• File format: One combined, print-ready PDF

It is the advertiser’s responsibility to ensure that the layout and design comply with the Danish Marketing Act, do not infringe any third-party intellectual property rights, and meet the stated specifications. See our general business terms for more information.