Station Domination Kgs. Nytorv
A domination campaign at Kongens Nytorv allows you to promote your brand in the heart of Copenhagen, positioned between Nyhavn, the Royal Theatre, and Magasin du Nord. With 192 wrapped panels along metro doors and escalators, plus 7 digital screens, you'll capture attention at one of the city's most prestigious locations.
Creative formats
This bundle contains five distinct creative formats, each with unique specifications tailored to their specific placement and technical requirements.
- Format 1: Glass Railling Concourse
- Format 2: Play Adshel
- Format 3: Escalator foil
- Format 4: Glass Railing Plateau
- Format 5: Platform Screen Doors
General Images: Pantone and RGB colours must be converted to CMYK - Coated Fogra39
Images: Pantone and RGB colours must be converted to CMYK - Coated Fogra39
Text: Vectorised
Base colour: Bled to the edges
Document: A single print proof PDF file containing all pages in correct order.
It is the advertiser's responsibility to ensure that the layout or design does not conflict with the Danish Marketing Act or infringe third party intangible rights, and that the material complies with the stated specifications. See our general business terms.
Deadline(s)
Print ready files: File(s) must be uploaded to Bauer Media Outdoor at the latest 15 working days before the start of the campaign.
Digital material: Must be uploaded at least 3 days prior to campaign start. NB. For HTML solutions material must be delivered minimum 10 working days before campaign start
Co-branding: If you intend to advertise together with another brand, we must be notified of this no later than 4 weeks before the start of the campaign to ensure delivery of the reserved campaign.
Format 1: Glass Railling Concourse
Specifications
- A: 850 x 1000 mm x 28 assets
- B: 1050 x 1000 mm x 28 assets
- C: 425 x 1000 mm x 8 assets
- D: 350 x 1000 mm x 8 assets
- E: 125 x 1000 mm x 4 assets
All pieces are divided by a 48 mm gap
Text: Vectorized
Base color: Bleed to the edges
Visible area: Design is visable from both sides
Layout: 1:1 scale
Crop marks: 10 mm bleed
Min. Resolution: 100 ppi
Images: All colours must be converted to CMYK – Coated Fogra39
File Format: A single print proof PDF file containing all pages in correct order according to the numbers (see overview)
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Format 2: Play Adshel
Specifications
Format: 1080x1920 px
Definition: 9:16 (portrait format)
Screen size: 55’–98”
Ad length: Playtime can be 5, 10 or 15 seconds. Please verify ad length in your order confirmation.
File format: .mov. or .mp4. (Static material is delivered as .jpeg or .png, 300 ppi.)
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Format 3: Escalators
When producing a dominance campaign that includes escalators, the following specifications must be followed. Use the provided InDesign templates to create ready-to-use files, and include a complete design mockup/overview. This ensures a smooth production process and a consistent, high-quality final result.
In total, there are 8 panels that can be wrapped. No foil may be applied to the glass panels running along the escalators from the platform to the plateau due to safety. Foil is allowed on the glass panels on the escalators from the plateau to the concourse level.
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Format 4: Glass Railing Plateau
Both plateau 1 and plateau 2 can feature either the same design or two different designs. It is possible to place both images and text across this gap. Any content positioned directly within the gap will not be visible once installed. However, to achieve the optical impression of one continuous design, images and text should continue seamlessly across the gap. For best results, place all text and logos at least 100 mm from the edge. This prevents cropping during installation and ensures maximum readability.
Specifications
- A: 450 x 1000 mm x 6 assets
- B: 1050 x 1000 mm x 15 assets
Text: Vectorized
Base color: Bleed to the edges
Visible area: Design is visable from both sides
Layout: 1:1 scale
Crop marks: 10 mm bleed
Min. Resolution: 100 ppi.
Download
Format 5: Platform Screen Doors
Each track requires 41 assets. KOnMetro includes two tracks, the same creative will normally be applied across both tracks. However, if the creative differs between track 1 and track 2, please provide 2 files and 82 assets in total. Before starting creative development, carefully review dimensions and design, as each asset must be adapted correctly. By following these guidelines, the creative will display as intended, with a seamless visual flow and clear messaging.
Specifications
- B1: 880 x 1030 mm x 6 assets (Panel)
- B2: 908 x1030 mm x 2 assets (Panel)
- B3: 1030 x1030 mm x 21 assets (Panel)
- B4: 1055 x 1030 mm x 12 assets (Door)
Text: Vectorized
Base color: Bled to the edges
Visible area: Design is visable from both sides
Layout: 1:1 scale
Crop marks: 10 mm
Min. Resolution: 150 ppi.
Images: All colours must be converted to CMYK – Coated Fogra39
Download
Uploads
Please use this link to upload print-ready files and campaign materials.
Design Guide
Creating the perfect outdoor campaign for an audience on the move.
Need help?
Our team is here to make sure your campaign meets all requirements and delivers the best possible results. Contact us for support with delivery specifications or campaign optimisation.
